From Lady Gaga and Salma Hayek to Ariana Grande, grey hair is officially on trend. But how do you recreate the gray look or make the maximum of it if you are going gray? Vogue speaks to the experts approximately how high-quality to keep grey hair
Society has historically placed a premium on teens. Going grey turned into an image of advanced age and “letting cross”, however now the stigma that includes silver strands is rapidly fading away—and embracing a natural pewter palette now not means that someone has “given up”, but rather is making an assertion of self-belief and ownership. “Growing up, my grandma used to head have her hair shampooed and set each week, and every four weeks she’d have her hair colored,” Josh Wood, founder, and CEO of Josh Wood Colour and Redken global color creative director tells Vogue. “It became nearly like an application to her, this idea of protecting grey hair. I suppose nowadays that is such an old school idea. The concept of absolutely blanketing out the gray hair denies one’s character.”
The natural process of “greying” is all the way down to genetics. Genes decide the velocity of melanin manufacturing—the pigment that colors hair—in the body. Although melanin production normally slows down with age, going grey can occur at any time. The upward push in inclusive and age-tremendous casting across the splendor and fashion industries has visible extra people embracing their natural gray like never before. Recall Jan de Villeneuve rocking her herbal silver tones at the London Fashion Week catwalks in February 2017, or Rei Kawakubo’s Comme des Garçons SS19 show which protected a lineup of grey-haired fashions. Add to that the popularity of ashy tones at the pink carpet, with more and more individuals adopting the shade as a striking beauty announcement—assume Ariana Grande, Lady Gaga, various Kardashians, and large- and small-screen heroines, like Salma Hayek in The Hummingbird Project and Emilia Clarke’s Daenerys Targaryen in Game of Thrones.