First, she got here for makeup. Then she got here for underwear. And now, it seems like Rihanna is coming for pores and skin care.
According to the USA Patent and Trademark Office database, the trademark “Fenty Skin” became officially filed with the federal enterprise on March twenty-fifth, 2019. The submitting covers skin care, body care, non-public care products, and accessories like kits and gear — and, in our opinion, they cannot come quickly sufficient.
This is not the first time that rumors have swirled approximately a Rihanna skin-care line. In 2017, one Twitter person spotted a skin-care filing below “House of Fenty” (which continues to be live), but not anything ever came of the excitement. But with the explosive boom of Fenty Beauty and Savage x Fenty underwear, now looks as if the right time to branch into the worldwide pores and skin-care category — that’s projected to grow from $134.5 billion this 12 months to over $one hundred eighty billion through 2024, in line with Forbes.
While the details are sparse, there may be one issue we count on from this rumored skin-care line: Inclusivity could be at the vanguard. After she revolutionized basis and concealer (for this reason birthing the “Fenty Effect”), we see Rihanna coming near skin-care inside the equal way — each through representing ladies of color in her campaigns and serving them in the goods offered. We’d also take a bet that Rihanna will encompass sheet mask, as we learned she is a large fan of them, consistent with her make-up artist Priscilla Ono.
And truly, what higher way to prep to your Fenty Beauty make-up merchandise than with easy pores and skin after a Fenty Skin face mask? We’re direct to you, Ri.
Rihanna has filed a software with U.S. Patent and Trademark Office to sign in “Fenty Skin,” suggesting she’ll launch a line of pores and skin care merchandise.
The pop big name, who already sells cosmetics beneath the Fenty Beauty emblem, stated within the March 25 trademark filing that Fenty Skin might encompass “medicated and non-medicated skin care, cleaning soap, body care, and personal care merchandise (excluding shade cosmetics, fragrance, and other fragrance-only products), and associated accessories which includes kits, equipment, and applicators.”
While interesting, the software doesn’t imply Fenty Skin products will hit stores any time quickly. The trademark application nonetheless needs to be reviewed by way of an examiner, which means that the ETA in this positive-to-make-you-glow-like-RiRi line is TBD.
Fenty Beauty products range from foundations to liquid eyeliners and lipgloss. Rihanna also sells lingerie underneath the Savage X label. It’s doubtful what Fenty Skin merchandise could appear like.
What we do understand, however, is how excited humans are on social media for greater movie star-subsidized stuff to buy: